about abide...

abide believe that women deserve items that feel elegant and beautiful, but at the same time are ultra comfortable. They should look as gorgeous in the day as they would at an early evening cocktail party, but must also not be over fussy and precious.

If you can come home and wind down with a cup of hot chocolate on the settee and still be comfortable we have achieved our purpose.

abide designs are developed from the soul. We believe that women wearing them will be kindred spirits, loving the arts, music and media that make life so full of variety. For abide attire and fashions are merely a part of this grand landscape.

abide’s debut collection ‘Meadow girls’ embraces the idea of trans-style pieces crossing the areas of basics, work and evening wear. The collection is derived from the idea of a hot summers day. The image of Hazy beings amongst wild flowers and blue skies represents the collection.

The colour palette is washed and chalky with an injection of over exposed colour. Fabrics are worn and everything is kept delicate with the use of precious silks, linens and fine jersey.

abide garments are made for women who desire garments without the mass produced look or the homogenised approach of the high street. Each garment is truly special completely encompassing abide’s mantras.

Every piece from the abide collection is hand made in Devon England.

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